It is estimated that in Mexico there are more than 443 thousand influencers or content creators.
In Mexico, 54 percent of young people between the ages of 13 and 38 want to become influencers.
It is expected that by 2026, around 118.2 million Mexicans will have access to the network.
In an interview for Gusgri’s podcast, one of the most popular today, Yulay revealed why he refused to go to the Soccer World Cup in Qatar, the event that has positioned itself thanks to the large number of influencers and content creators who traveled.
Among the large community of Mexicans who made the trip to Qatar, the host country of the World Cup that is now living some of its last breaths, the presence of influencers and/or content creators has been one of the most commented topics. in all media.
And it is that, to put context, According to data from Influencity, in Mexico there are more than 443 thousand influencers or content creatorswhich, day by day, tend to be positioned in the taste and preference of Internet users, especially at a time when social networks are also evolving.
On the other hand, Mexico is also one of the countries where the profession of content creator has gained more popularity in recent years, as revealed by The Influencer Reportnoting that 54 percent of young people between the ages of 13 and 38 want to become influencers.
If we rely only on these data, it should not be surprising, then, that Qatar is the World Cup of social networks, that is, the event that, thanks to the digital section, has positioned its brand throughout the world, and in Mexico this has made clear.
Yulay rejects 300,000 pesos to go to Qatar and this is what he did with the money
While it is true that Mexico sent a large number of content creators to the World Cup in Qatar, one of the most popular, Yulay, was, for some, one of the great absentees, as his popularity speaks for itself.
He is a youtuber who has more than three million subscribers and, without a doubt, a personality who has managed to win the preference of several Internet users.
Thus, interviewed for Gusgri’s podcast, Yulay revealed why he decided not to go to the World Cup in Qataras did others such as Juanpa Zurita, Paco de Miguel, Escorpión Dorado, Werevertumorro, among others.
In the words of youtuber: “I projected an investment of 300 thousand pesos,” he said. “I had two options: go to Qatar, but there would be many creators who were going to make the same content and there was a chance that they would not see my channel”points out.
The other option, according to what he said, resulted in using those 300,000 pesos in content for his channel, being that of the payment of medicines one of the most commented.
It is estimated that, in 2022, approximately 98.6 million people in Mexico have access to the Internet, which represents an increase of around 16 million compared to the number of registered users in 2021, according to data revealed by Statista Key Market Indicators.
Similarly, It is expected that by 2026, around 118.2 million Mexicans will have access to the Internet. One thing to note is that, according to a recent survey, the majority of Mexican Internet users surf the Internet through a smartphone.
Taking these data into account, everything indicates that the consumption of social networks will continue to boom and, in addition, the desire to become an influencer could continue to prevail among the youngest.