Nike is one of the most outstanding brands that sponsor Cristiano Ronaldo, so the absence of the footballer in the Portugal team will be affected by the sponsors who bet on this player.
The fans are really surprised that one of the best players in the world, Cristiano Ronaldo, stops being the protagonist of the Portugal team and stays as a substitute on the bench, this could be the last chance for him to play in a World Cup , because it has already been confirmed that at 37 years old, this edition of Qatar would be his last participation, like the Argentine player Lionel Messi.
Recently Cristiano Ronaldo became the first player to score a goal in five World Cupsafter the penalty he scored in Portugal’s match against Ghana.
He is currently the captain of the Portugal National Team and is one of the highest paid in the world, ranking third, behind 23-year-old Frenchman Kylian Mbappé, who is the highest paid footballer with earnings of up to $128 million. Second place is held by Lionel Messi who is sponsored by Adidas, he has earnings of around 20 million.
Inside the field, Cristiano Ronaldo He can earn up to 40 million while outside he would reach 60 million, due to sponsorships and collaborations.
Although it should be noted that these figures could change at any time because it is contemplated that the Portuguese player will go to Arabia as rumors have been heard that they are trying to reach an agreement with Al Nassr for Cristiano to appear in this team.
The basic salary would be 119 million euros per season, and bonuses would be added to this salary, until reaching a total sum of 200 million euros per season, which would make Ronaldo the highest paid athlete in the world.
Nike will pay the consequences of Cristiano Ronaldo not playing
The Nike brand announced in 2016 an agreement that relates to Cristiano Ronaldo for life to his brand worth around USD 1 billion.
One of the most important sponsorships of the Portuguese captain is the Nike brand, which caused good impressions after showing his video with great players such as Cristiano Ronaldo, Mbappé, Ronaldinho, as well as Cristiano Ronaldo jr.
The metaverse with soccer legends from Nike competed with Adidas that showed the participation of another of the world’s favorites that is Lionel Messi.
The Nike brand has fully trusted the figure of Cristiano because for the Qatar 2022 World Cup they tried to make the most of his image, since they recently launched a new shoe inspired by this remarkable player, they launched the Nike Zoom Mercurial Superfly 9 Academy CR7, for Cristiano Ronaldo, which is priced at $2,499 Mexican pesos.
Without CR7’s play, Nike has not benefited much since what they are trying to sell is their image, in an important play such as the round of 16, their participation is elementary, however this could be a strategy on the part of the coach of Portugal.
Not only Nike could be affected by Cristiano’s absence on the pitch, but also brands like Livescore, Clear shampoo and Herbalife who have also opted for the image of the player.
The image of the Argentine Messi has also been very prominent as he is sponsored by brands such as Adidas, Budweiser and PepsiCo.
Cristiano Ronaldo is not used to watching from the benches, normally he is key for the Portugal team to be successful, this time he had to be a substitute but this could be a strategy to draw attention to him, because clearly he still has much more to give , it would be a shame if he missed his last game in a World Cup.
