By 2030, the global market for fitness apps will reach US$120.37 billion.
With the start of a new year, resolutions for a healthier life through eating, exercising, self-care, stress management or even having a personalized virtual assistant are on the list of habit changes of almost the entire world population. It is not a simple task that requires a lot of perseverance and willpower, but fortunately in today’s digital age, with solutions based on Internet of Things (IoT) technology, it becomes more agile.
Not only individuals, but companies are looking to promote healthier lifestyles among employees who, due to the pandemic and a hybrid work model, may have adopted more sedentary lifestyles. This can cause chronic problems in people such as sleep problems, cardiovascular disease, overweight and depression. Nothing beats technology to help drive change and track progress.
The wearables or connected devices that we wear, such as watches, bracelets, shoes, glasses and even rings, offer the possibility of collecting a wide range of data related to the health of users such as levels of physical activity, sleep information, frequency values heart rate, calorie burning, oxygenation and even the time they remain without movement.
A study carried out by Allied Market Research (AMR) predicts that by 2030 the global market for fitness applications will reach US$120.370 million. According to these forecasts, it will enjoy compound annual growth of 24.3% between 2021 and 230.
“The next step in IoT technology applied in health is towards developing wearables much more specialized and connected to more robust medical systems that need a highly available, secure and reliable interconnection network almost in real time”, commented Eduardo Carvalho, CEO of Equinix Latam.
According to the most recent study of Mordor Intelligence Related to the market of portable sensors for health applications, the health sector has been transformed in an accelerated way. In Latin America, it reveals that the wearable sensor market will grow at a compound annual rate of 40.05% until 2026.
Against this backdrop, global trends such as an aging population, shortage of skilled professionals, prevalence of chronic diseases, and rising costs along with volumes of health data are driving the relentless pace of healthcare adoption. technology in the health and wellness sector.
With the rapid adoption of IoT-enabled wearable devices, such as wearablesapplied to health, healthcare providers seek to transform their infrastructure to provide personalized services to the needs of each digital user and achieve better performance, scalability and innovation.
Studies conducted by Equinix experts show that healthcare providers saved between 60 and 70% in cloud connectivity and network traffic costs by leveraging an interconnection-oriented architecture.
“Establishing direct digital engagement with patients and caregivers, as well as connectivity with technology service providers, accelerates the collaborative efforts of healthcare organizations to develop the right treatments and make healthcare services more accessible. In addition, it is important to enable interconnections with other health institutions to increase the capacities of health care organizations”, concluded Carvalho.
